Trade show follow-up

You participate in a promising trade show. Your company’s sales team goes to the  trade show, talks to lots of prospects, and comes back  with a number  of promising B2B sales leads. And then? Nothing. Either there’s too little follow-up after the trade show, or the trade show follow-up is handled the wrong way, as your sales people don’t have time to promptly follow up with all of the sales leads they found at the trade show.


Why not talk to Breakthrough Business Solutions about how we can use our time-tested lead management services to help your company take your trade show follow-up to the next level?


Instead of seeing your precious B2B sales leads fall through the cracks, your business leads will hear from our team of experienced appointment setters and sales specialists. We can help you qualify your sales leads, conduct appointment setting calls, follow up on specific offers from the trade show, and help move your sales pipeline from “prospect” to “purchase.”


Why should you consider hiring an outsourced lead management company to help with your trade show follow-up?


  • Multiple touches: Instead of relying on the trade show presence alone, your company will get better qualified sales leads (and bigger sales results) if you use professional lead generation services to represent your company and make personalized phone contact with your prospects, clients and business leads – both before and after a trade show.
  • Drive traffic to your trade show exhibit: Help drive traffic to your trade show booth by using professional lead generation services to remind your clients of your trade show presence and inviting them to stop by. Our agents can serve as an additional point of contact that helps drive your business leads to your trade show exhibit location, while also keeping your company “top of mind” with prospective buyers.
  • Say “thanks:” Trade show attendees visit dozens of trade show booths in the course of a day – but how many do they really remember? Make your trade show experience more memorable by following up with your customers for a simple post-trade show follow-up call. Our telemarketing representatives can offer a simple “thank you” to your visitors, and also help to qualify your sales leads by asking a few follow-up questions to clarify their intentions and find out how soon they’re planning to make a purchase.
  • Send your sales team the highest-potential buyers:. In our  trade show follow-up program, we will help you qualify sales leads, and screen the most promising business leads, so your sales team spends less time on low-yield calls, and more time having conversations with customers who are closest to making a buying decision.

Breakthrough Business Solutions for trade show follow-up services gives you more than just phone calls. We give you strategic thinking and proven expertise in lead management, lead generation, and qualifying sales leads.


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