Guide on how to convert leads to customers

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Organisations need to have a very focussed strategy to convert leads to customers. Customers buy when they are ready to buy not when sellers are ready to sell.

 

To ensure that the time, effort and money spent on generating leads gives the maximum return on investment and none of the leads slip through the cracks , it is necessary to develop and follow a well thought out strategy. This book provides you with a detailed road map of how you can achieve that.

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